Block Party
San Diego City College Event
Objective
Block Party is an annual event held on San Diego City College’s campus. The audience is primarily 18-30 years of age. Block Party wants to attract students who are interested in learning about the variety of project-oriented classes SDCC has to offer.
Solution
Block Party uses a logo that is in the shape of a block in perspective. The logo uses SDCC’s 100th Anniversary ‘C’ logo in the word ‘Block’ to show its ties with the college. Vibrant colors are used to give it a fun, high-energy appearance. Block Party regularly posts on social media and sends out email blasts to keep students engaged with the event. The hero image for the website is fun and inviting, giving the viewer a positive interpretation of Block Party.
Final Designs
